Building blocks of innovation

We are witnessing an acceleration of innovation across the globe, driven by an urgent necessity to adapt to the current environment. Topped by innovations in pharmaceuticals and healthcare, other innovations in logistics, retail and hospitality, and financial services are making their way. New business models, product platforms, and novel ways to engage customers are key … Read moreBuilding blocks of innovation

Employee experience a top priority

“Loyal employees in any company create loyal customers, who in turn create happy shareholders” — Richard Branson, founder of the Virgin Group   WORK-from-home (WFH) arrangements have truly transformed how employees got through their day-to-day tasks. This is supported by countless anecdotes about the challenges faced by employees as well as their managers, such as … Read moreEmployee experience a top priority

Work-from-home – are workers truly productive?

It’s been more than a year since companies and organizations implemented work-from-home (WFH). Global companies and most large local organizations decided to extend this practice for the remainder of this year as coronavirus cases surged in many parts of the globe and a new Indian variant enters several countries. Early evidence last year revealed increased … Read moreWork-from-home – are workers truly productive?

Covid and business: A balancing act

There is so much weight and thought that must be put in appreciating the fact that the coronavirus disease 2019 (Covid-19) is now acknowledged and accepted as airborne. In a Forbes article published early this month, the acknowledgement that Covid can possibly be airborne started as early as April 2020 last year when aerosol researchers … Read moreCovid and business: A balancing act

Shifts in digital marketing

The pandemic has forced most companies, big and small, to pivot their businesses to digital by changing business models to cater to e-commerce and/or spending more in digital marketing. In fact, global digital advertising is the only form of media that saw growth in 2020 (3.2 percent year-on-year) according to a report from Dentsu. The … Read moreShifts in digital marketing

Customer centricity in this critical time

The coronavirus disease 2019 (Covid-19) crisis led to abrupt declines in employment, earnings and incomes across the globe. In fact, real household spending in the Philippines contracted by -7.9 percent in 2020, according to Fitch Solutions. But consumer spending is underway due to business and government adjustments, and progression in vaccination, with a projected growth … Read moreCustomer centricity in this critical time

Why customer experience is everything

At the onset of the pandemic last year, companies hurriedly shifted their business models to digital by setting up e-commerce and online platforms. Great example of digital transformation; or so we thought. For instance, one large grocery chain set up an online ordering system which my wife started to use. She would visit the grocery portal, … Read moreWhy customer experience is everything