What Does Digital Mean for Your Business?
Facebook recently announced a new subscription scheme in a bid to address what seems to be a decline in revenue. Prices start at $11.99 if using the Web and go up to $14.99 if using mobile devices. While rollout dates for Southeast Asia have not been announced, the service will be starting this week in … Read moreThe price of authenticity and security
There is a growth in the appointment of chief digital transformation officers (CDTO) and chief digital officers (CDO) with the responsibility of charting the technology roadmap of an organization. While there are nuances in the role, these are similar to the traditional chief technology officers (CTO) that are responsible for formulating the technology strategy of … Read moreTechnology strategy
A spate of layoffs among big tech firms and Wall Street giants are breaking the news all over, amid rapid interest rate hikes and weak consumer demand. Companies like Amazon, Walt Disney, Facebook-owner Meta and American banks are forced to trim their workforce to control costs. More than 150,000 workers from tech firms were laid … Read moreLeadership through organizational forgiveness
Faced with pressure on all fronts to compete in a global economy characterized by lower entry barriers, specialized and fragmented markets, and technological developments, a growing number of companies are pooling resources to bring better products and services to market in a faster, more flexible and more efficient manner. Through these collaborative arrangements, companies hope … Read moreThe wisdom of partnership
On New Year’s Day, chaos erupted at the Philippines’ Ninoy Aquino International Airport after a failure in the uninterruptible power supply equipment being used by the Civil Aviation Authority of the Philippines, triggering the technical problems that disrupted hundreds of flights and left tens of thousands of travelers stranded. In December last year in the … Read moreTechnical debt
By now most of us have heard or followed the story of Zoe Gabriel, the now famous Pinay teen based in Singapore who was bashed for viewing Charles and Keith as a luxury brand. Fortunately, public sentiment in the end favored Zoe after she posted a now viral video response to the many netizens who … Read moreDiscovering customer personas
Preparing for the next stages in evolution Part of the transformation of many business processes within an organization given the available technology capabilities is in the area of advertising and marketing. Majority of customers already imbibe digital behavior in many aspects of everyday living, and organizations look into incorporating the same digital inclusion in their … Read moreAdvertising and Marketing Communications
Just like the beginning of each year, the outset of 2023 is inundated with a motley of news, tweets, and prognostications about trends. “The 10 Marketing Trends of 2023 and Beyond” and “Stock Market Trends in 2023” are just some of the heralded headlines. Majority of us follow these trends, but a few create them. … Read moreAre you a trendsetter or trend-follower?
With the continued Russia-Ukraine conflict, disruptions in supply chains, and spiraling inflation, 2023 promises to be tougher for most businesses, investors, and consumers globally. But opportunities abound in market volatility, technological shifts, and cross-border ecommerce growth. We have culled eight trends for businesses to watch heading into 2023. Trend 1: When it comes to … Read moreTrends in international trade & cross-border ecommerce
“There is no wrong or right strategy; there is only good or bad strategy.” This is always my reply to strategic management students when they ask me what the “right” strategy is after case analysis discussions. Students of strategy as well as many business leaders think that strategy can either be right or wrong, which … Read moreGood strategy, bad strategy